The friend-finding compass.
Find your people in any crowd, no cell service needed.
As seen in
The press gets it.
Very good product
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Mostly good, very little bad, and zero ugly
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Independent Review
Clever and calming tool
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Independent Review
They pulled it off
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Editor's Pick
Never lose your people again at a festival, amusement park or outdoor event
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Editor's Pick
Quickly navigate towards friends without a smartphone in sight
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Followed the pink light prompt to my friend, even though i was totally lost
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A friend-finding compass that needs no cell service, wi-fi or bluetooth
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Sustainable virality all begins with the product design and the product strategy itself
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Feature Story
How it works
Follow the pretty lights.
Find your friends in three steps, no phone needed.
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1
Bond
Hold two Totems together and press to Bond.
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2
Follow the light
Each light points straight to a friend, no signal needed.
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3
Find each other
Their light grows as you get closer.
Reviews
Never lost again.
★★★★★Mika L.Verified buyer · Lost Lands“Every time I went off searching for my partner in the crowd, it took me straight back to them.”
★★★★★MarieVerified buyer“I was able to navigate towards my husband from 2.3 miles away.”
★★★★★Chandler H.Verified buyer“With little to no cell service, Totem is a game changer.”
★★★★★Sebastian P.Verified buyer“No phone tag, no ‘hold on, don't move, on my way.’”
★★★★★João G. L.Verified buyer · Rock in Rio“It gave us much more peace of mind when we wanted to split up and explore different areas of the festival.”
★★★★★NickVerified buyer · Lost Lands“Even during the late night shenanigans, we could find our crew.”
★★★★★Jacob R.Verified buyer · ARC“My wife is a notorious side-quester… it led me right to her.”
★★★★★Jon S.Verified buyer · Mile High Stadium“Went to this 70,000 attendance concert. Totem work[ed] fantastic to find friends and family.”
Found each other at all of these.
- EDC Las Vegas
- Theme parks
- Lost Lands
- Electric Forest
- Stadium concerts
- EDC Orlando
- Bonnaroo
- Ski trips
- Tomorrowland
- Burning Man
- Family vacations
- Coachella
More than just festivals.
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Ski trips & the outdoors -

Theme parks & family days -

City trips & travel
Bring everyone home together.
Bigger groups save more.
- 2peopleSave up to $54
- 4peopleSave up to $119
- 6peopleSave up to $184
- 8peopleSave up to $258
Accessories
Make it yours.
Skins, necklaces and clips for every vibe.
Partners
In good company.
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Festivals & EventsLost Lands
Lost Lands partnered with Totem to help thousands of festivalgoers stay connected at the largest bass music festival...
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Retail & DistributionRave Cave UK
The UK's leading online store for rave gear and exclusive UK distributor of GloFX partnered with Totem to...
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TelecomThree Ireland
Ireland's largest telecoms provider partnered with Totem to reward loyal customers with "Friend-Finders" at Electric Picnic, the country's...
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Newsroom
What's new at Totem.
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company news
Oct 30, 2026
Thank You, Totem Investors: Celebrating Our WeFunder Community Round
Totem's WeFunder Community Round closed in August 2026, raising $1,358,325 from our community. Here's how the round went, and a...
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press
Oct 16, 2026
Totem on This Week in Startups: Why Your Phone Fails in Crowds (Full Interview + Transcript)
Totem co-founder and CEO Carter Fowler joined Alex Wilhelm on This Week in Startups (E2349) to talk about why your...
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partnerships
Jun 30, 2026
Totem Teams Up with Relentless Beats for Limited Edition Goldrush Bundle
For Goldrush: Midnight Riders 2026 (Sept 11–12, Rawhide Western Town), Totem and Relentless Beats released a limited-edition co-branded 2-Pack with...
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